The aim of the Conference is to provide a platform to the researchers and practitioners from both academia as well as industry to meet the share cuttingedge development in the field.

Personalized Marketing
Digital Platforms
Customer Engagement
E-Commerce Strategy
Operational Efficiency
Data-Driven Decisions
Business Intelligence
Predictive Analytics
Personalization
Market Insights
Customer Behavior
Marketing Automation
Analytics Platforms
Competitive Advantage
Product Recommendations

Grand Hôtel Villa de France

Avenue d'Angleterre,

Tanger, Morocco

International Conference on Personalized Marketing in Digital Platforms

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